MODENA
Farida Ulfah is a seasoned professional with extensive experience in sales planning and campaign management, currently serving as the Sales Planning & Campaign Management Lead at MODENA since March 2022, where responsibilities include identifying revenue growth opportunities and monitoring sales activities. Prior to this role, Farida worked at Asia Pulp & Paper as an Export Sales Assistant for the Middle East market, handling order processing and customer account management from March 2020 to March 2022. From June 2017 to March 2020, Farida held positions at The Goodyear Tire & Rubber Company, focusing on sales marketing administration. Early career experience includes a Human Resource internship and freelance assessment support at BIPI Consulting. Education credentials include a Bachelor's degree in Psychology from Gunadarma University and a recent program at Purwadhika Digital Technology School.