Turning Fandom into Brandom
Yes, we made that word up. But it’s what we do.

Modern Fanatic is a full-service agency that turns passionate fandoms into powerful brand loyalists. We specialize in connecting brands to niche and underserved fanbases, whether that’s toys, comics, gaming, collectibles, anime, or beyond.

With access to over 50 million superfans through our network of media platforms, creators, live events, and retail partners, we don’t just reach audiences we activate them.

We’ve raised nearly $10 million in crowdfunding for our clients, and our campaigns have been recognized with multiple advertising awards for creativity and impact. Our secret? Emotion. We don’t just market; we move people. We know what fans love, what they’ll engage with, and how to turn that energy into measurable growth.

From digital strategy to press, social media to experiential campaigns, we help brands show up in culture in ways that feel real and unforgettable.

Let’s build some brandom.

Modern Fanatic

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