Michael Cravens

Advisor at MODwedding

Cravens oversees all product development and project management at Sittercity. Since joining Sittercity in 2011, he has held several positions with the company. Most recently, he led the product and technical development for Sittercity’s expansion into senior care. He also developed and managed the company’s international expansion into Canada and Great Britain.

Prior to joining Sittercity, Cravens founded BabySitters.com in 2000. BabySitters.com grew into one of the leading childcare referral sites on the Internet, focused on helping parents find quality childcare in their local area. Cravens self-funded the business until reaching profitability in 2005; the business remained profitable until being acquired by Sittercity in 2010.

In 1995, Cravens started working at AOL. Over a period of 10 years he spearheaded all product development and product management for a myriad of business areas including AOL Search, AOL for Small Business, new client launches and updates, billing systems, and customer care systems.

Cravens holds a bachelor’s degree in accounting from Campbell University, which he earned with distinction while also serving active duty in the Marines. He was awarded the Navy Achievement Medal in 1995 for six years of exceptional service, including combat action in the first Gulf War.


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