Roy Simangunsong is an accomplished professional with extensive experience in leadership, advisory roles, and education within various industries. Currently serving as Country Head at MoEngage, Roy specializes in insights-led engagement solutions that support business growth for clients in sectors such as BFSI, E-Commerce, and entertainment. In addition, Roy holds advisory positions at TUJJU Media, Shinta VR, RHAIONA, and DAEL ID, focusing on localization, immersive technology, and marketing strategies. Roy's previous roles include CEO and Co-Founder of Podkesmas Asia, Vice President at The Walt Disney Company and Fox Networks Group, and Managing Director at PHD. An adjunct lecturer at the University of Indonesia, Roy shares expertise in Digital Ethnography and Transmedia Storytelling. Roy holds a Master’s degree in Marketing Management from the University of Indonesia and a Bachelor’s degree in Mechanical Engineering from ISTN Jakarta.
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