Lee Maskell

Lee Maskell is an experienced professional in category management and commercial strategy, currently serving as the Category Management Controller Off Trade at Molson Coors Beverage Company since February 2023. Previous roles include Category Management Controller at Greene King and Head of Category Management at Carlsberg Group, where leadership and market intelligence played significant roles in driving sustainable growth and customer relationships. Lee has held various senior category management positions within Budweiser Brewing Group UK&I, contributing to craft beer strategy and optimizing profitability for Tesco. Lee's career also includes managerial roles at Homebase, Focus DIY, Safeway Stores, and Sainsburys, marked by a strong focus on merchandise strategy, team leadership, and project execution. Academic credentials include a BA (Hons) in Business Management from The University of Huddersfield.