Robert Roy

Robert Roy is a Senior Manager of Shopper Marketing Insights at Molson Coors Beverage Company, where responsibilities include coaching a team of four Insights Managers and modernizing the Shopper Marketing Insights function in response to evolving retail dynamics. With a decade of experience at MillerCoors prior to his current role, Robert has excelled in various positions, including Marketing Insights Manager and Consumer Insights Manager, where Robert led key campaigns that significantly increased market share and brand identity. A graduate of The University of Chicago Booth School of Business with an MBA and the Wisconsin School of Business with a BBA in Marketing, Robert began his career at BASES, The Nielsen Company, providing strategic consultation on market entry and product positioning.