Asmaa Abbas

Asmaa Abbas is a creative, data-driven, and technical marketer with extensive experience in lifecycle marketing. Currently serving as a Lifecycle Marketing Manager at MongoDB, they focus on building and optimizing user engagement and retention programs. Previously, Asmaa held prominent roles at Asana, Flatiron School, and SPARK Neuro, where they significantly impacted email and lifecycle marketing strategies, driving notable increases in user acquisition and engagement. Asmaa also interned with organizations such as TED Conferences and the NYC Department of Education, further developing their skills in digital media and web design. They are pursuing a Bachelor's Degree in Emerging Media at Hunter College and are enrolled in a JavaScript Bootcamp at App Academy.