Leona Ford is a seasoned writer and creative strategist with over 20 years of experience in the creative industry. They have served as Creative Strategist and Head of Copy at Popsa, Lead Copywriter at Virgin Active, and have held various freelance roles for notable brands. Currently, they are the Director at Ford Creative Services Ltd., working with purpose-led organizations and startups to develop brand strategies and copy. Leona's educational background includes a double major in Psychology and Mass Communications from York University, and they are currently pursuing a certificate in Therapeutic and Reflective Writing from the Professional Writing Academy.
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