Jo Stephenson

Client Director at more2

Jo Stephenson is the current Client Director at more2. Jo has an extensive background in digital trade, marketing, and CRM. Prior to their current position, Jo was the Head of Digital at Ann Summers from November 2020 to November 2021. In this role, they oversaw a team of 10 and was responsible for launching new marketing channels and driving conversion rates through customer experience on site. From April 2016 to November 2016, Jo was the Head of Digital at Miss Selfridge. In this role, they managed a team of 20 across trading, UX, development, design, and marketing. Jo was also a member of the Miss Selfridge Board. Unfortunately, they had to resign in order to become a full-time carer for their sick teenager. Prior to Miss Selfridge, Jo was the Group Head of Digital Marketing at Arcadia Group Ltd from March 2014 to March 2016. In this role, they reported into the Group Digital Director and was responsible for creating a centre of excellence for 44 digital marketers across 8 Arcadia brands. Before Arcadia Group Ltd, Jo was the Trading Director at my-wardrobe.com from November 2012 to November 2013. And before that, Jo was the Senior Online Marketing Manager at Debenhams from April 2005 to November 2012. Her first role at Debenhams was as an Online Business Development Manager from January 1997 to December 2005. Jo Stephenson is an experienced professional in the digital trade, marketing, and CRM industries.

Jo Stephenson has a mini MBA in brand management and marketing from Marketing Week Mini MBA with Mark Ritson. Jo also has a degree in business economics with computing from the University of Surrey.

Jo Stephenson reports to Georgina Hewitt, Chief Executive. They work with Emilie Carson - Director, Matt Legge - Client Director, and Kevin McSpadden - Founder.


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