Breda Jones

Breda Jones is an experienced marketing and event planning professional with a comprehensive background in the food industry. Currently serving as Event Planning Manager for Customer and Charity at Morrisons since September 2014, Breda has held various roles including Trade Planning Manager and Brand Manager, focusing on the management and development of key fresh food brands such as Market Street and M Kitchen. Prior experience at Asda included roles such as Customer Planning Manager for Fresh Fish and Fresh Meat, where responsibilities encompassed strategy and category management, as well as customer-focused new product development. With a solid foundation in marketing from previous positions at Kerry Foods, Cooley Distillery, and Enterprise Ireland, Breda holds a Bachelor of Business Studies degree in Marketing and Information Technology from the University of Limerick and a National Diploma in Business Studies and French from Institut Universitaire de Technologie in France.