El Paco is a seasoned Sales Strategist and Business Development Professional with over four years of experience in MOTUL's Tier 1 sales division in North America, where they excelled in sales strategy development, negotiation, and team leadership. They have consistently surpassed sales targets by cultivating strong customer relationships and implementing innovative strategies aligned with market demands. Prior to MOTUL, El Paco served as National Sales Manager at Auto-Camping Ltd. and Sales Manager at Frisco Auto Parts, further enriching their expertise in the lubricants industry. El Paco holds a Bachelor's degree in Computer Engineering from the University of Tel Aviv, Israel, and an aviation degree from Techni, an Air Force institution in Haifa.
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