Robbie Freeman

Robbie Freeman is an experienced marketing professional currently serving as Director of Strategy for Financial Services at Movable Ink, a role held since May 2021, after progressing from Associate Director within the same company. At Movable Ink, Robbie focuses on transforming data into personalized content for enhanced customer engagement. Prior experience includes a significant tenure at American Express from April 2013 to April 2021, where Robbie held multiple roles, culminating as Senior Manager of Customer Engagement Marketing, overseeing strategic initiatives for customer onboarding and engagement. Robbie's earlier roles spanned online marketing and customer journey analysis, starting at Direct Brands, Inc., and BoxTone Inc., building a foundation in digital marketing strategies. Robbie holds a Bachelor of Science in Marketing from the University of Maryland's Robert H. Smith School of Business.