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Zach Edelstein

SEO Director at Moz

Zach Edelstein has a diverse work experience in the field of SEO, analytics, and digital marketing. Zach is currently working as an SEO Director at Moz since 2021. Before joining Moz, they held the position of Director, Insights and Analytics at Ziff Davis, Inc, where they were responsible for SEO and digital analytics strategies for brands within the Ziff Davis network. Zach also created due diligence reports for potential acquisitions focusing on web traffic and organic search performance.

Prior to that, Zach worked as an Analytics Manager at Stella Rising from August 2020 to August 2021. Zach also served as a Digital UX Analytics Lead at UHS from September 2018 to August 2020. Before UHS, they worked at Majux Marketing as an Analytics Manager, where they curated, visualized, and analyzed data from various sources to provide insights into user behavior and drove content, design, and marketing strategies. Zach also worked as an Analytics Associate at Majux Marketing, where they translated client objectives into measurable KPIs and searched for patterns within the extracted data.

Earlier in their career, Zach worked as a Technical SEO Analyst at Gen3 Marketing, where they developed websites for optimal organic search performance and provided user experience design best practices. Zach also worked as an SEO Intern at Direct Agents, where they performed technical site audits, integrated keyword research with content creation and optimization, and developed site architecture and strategy.

Zach's career began as a Digital Services Intern at M Partners, where they quantified website performance using web analytics tools, compared media channels for online ads, and provided insights for SEO strategy. Zach also worked as an Account Executive Intern at The Media & Marketing Group, where they created project timelines and managed workflow schedules, and edited creative copy.

Zach Edelstein received their Bachelor's degree in Political Science, Web Programming & Applications from New York University, where they studied from 2012 to 2015. Zach also holds a Bachelor of Arts (B.A.) degree from New York University. In addition to their formal education, Zach has obtained certifications in UX Design from CareerFoundry in September 2016 and in Google Analytics from Google. No specific information is available regarding the month and year of their Google Analytics certification.

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