Lisa Serra

Lisa Serra is a seasoned professional with extensive experience in program and project management, primarily within the automotive and marketing sectors. Currently serving as VP, Director of Program Management at MRM since May 2021, Lisa's previous roles include Program Director at VMLY&R and multiple leadership positions at GTB, where responsibilities encompassed overseeing the Adobe Marketing Cloud platform migration and managing the Model Year Changeover programs for Ford.com and Lincoln. Earlier in the career at Team Detroit, Lisa specialized in requirements management for online initiatives related to Ford Motor Company. Lisa holds degrees from Eastern Michigan University and Wayne State University.