Sofía Sampedro

Sofía Sampedro is an art director currently at MRM (McCann Worldgroup), where they lead creative projects with a focus on visual communication, branding, and advertising. With over six years of experience, they have previously worked for South Summit, Agencia Marsway, and Acium Ibérica, contributing to a variety of creative campaigns and projects. Sofía has enhanced their expertise through education, having completed a Master's in Advertising Creativity at Aula Creactiva and advancing studies in Artificial Intelligence for Creativity and Brands at Miami Ad School. They hold degrees in Graphic Design and Interior Design from Universidad Rey Juan Carlos and Universidad de Belgrano.