William LaRoe is an accomplished executive with extensive experience in global marketing operations and digital solutions. Currently serving as EVP - Global Director of COEX at MRM since January 2020, LaRoe leads a network focused on delivering creative, commerce, content, and data science solutions. Previous roles include EVP - Global Client Operations at McCann Worldgroup, where expertise in transitioning and onboarding new business was utilized, and Global COO for m:united, dedicated to Microsoft advertising. A background as Global Executive Account Director at MRM//McCann and various leadership positions at Blast Radius, Inforte UK, iXL/Scient, and Tessera Enterprise Systems further establishes LaRoe's proficiency in managing large-scale global marketing operations.
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MRM
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MRM is a leading marketing agency. Through a strong foundation in strategy, data science, technology and creativity, MRM helps transform businesses by helping brands grow meaningful relationships with people. MRM is part of the Interpublic Group (NYSE: IPG) and a top agency in the McCann Worldgroup network, with 35-plus offices across North America, Latin America, Europe, the Middle East and Asia Pacific.
