Motorcycle Safety Foundation
Brian Eichler currently serves as the Learn to Ride Manager at High Desert Harley-Davidson, where responsibilities include leading an education and marketing program focused on customer safety and riding skills. Eichler manages a program with 19 instructors, training over 900 students annually and generating substantial revenue. With extensive experience in motorcycle safety, Eichler also holds positions as a Motorcycle Skills Tester for the Idaho Transportation Department and a statewide instructor for the Idaho STAR Motorcycle Safety Program. Additional qualifications include certifications as an MSF Motorcycle Instructor and Sidecar/Trike Instructor. Eichler has a background in driving instruction and previously served as a Jet Engine Mechanic in the United States Air Force. Eichler holds an Associate of Science in Education from Boise State University.
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