James Groo

Jim Groo is experienced in various aspects of marketing and management, having worked in companies like Bombardier Recreational Products, Bausch & Lomb, and MSIGHTS. With a background in advertising and international management, Jim has led successful marketing strategies, launched innovative products, and driven brand profitability. Their expertise extends to areas such as market intelligence, communications, and product management. Currently serving as the Chief Revenue Officer and Managing Director at MSIGHTS, Jim continues to drive business development, partnerships, and regional growth strategies.