Scott East

Scott East is the CEO and founder of MSIGHTS, a Charlotte-basedcompany. Scott has over 20 years of experience in marketing and advertising, with a focus on the interactive and digital space. Prior to MSIGHTS, they served as marketing director for AOL, where they oversaw strategic advertising revenue across AOL Time Warner divisions. Scott also spent time as vice president of interactive at Mullen, where they managed a team of ten with P/L responsibility on client Internet initiatives, website objectives, design/architecture, online advertising, and digital communications strategy. East began their career in marketing with GTE (now Verizon), where they eventually became group manager.

Scott East attended Cypress Creek HS before going to Syracuse University for their BA in Political Science. Scott then attended Georgetown University McDonough School of Business for their MBA in International Business.

Some direct reports include Christina Woods - VP, Client Engagement, Edwin Ng - Client Engagement Director, EMEA & Asia Pacific, Singapore, and Addison Haines - Client Engagement Senior Manager, Charlotte.