Daniel To is an accomplished Experience Design Director with extensive expertise in user experience (UX) and project management. Currently serving at MSL UK since July 2016, Daniel has held titles including UX Lead and Freelance UX Architect. Previous roles include UX Architect at Holler Australia and Senior Producer, contributing to high-profile projects for clients such as Audi, Heineken, and Nestlé. Daniel's responsibilities have encompassed user research, design development, project management, and client relations across various digital media platforms. Holding dual degrees in Marketing and Finance, and Art History and Theory from the University of Sydney, Daniel also completed a program at General Assembly to further enhance skills in the field.
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