Alex W. is the Director of MSL China at MSL Global, a position held since 2024. Previously, Alex served as Associate Director at BCW Global from 2019 to 2024 and held the role of Account Director at Ogilvy Beijing from 2015 to 2018. Alex has also worked as a Senior Consultant at Babytree Inc in 2019 and as a Consultant at Byrun Brothers Consulting from 2013 to 2015. Alex earned a Bachelor of Science degree from the University of East Anglia and is currently pursuing dual Master of Business Administration degrees at BiMBA at Peking University and UCL, expected to conclude in 2025.
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