PR

Patrick Robertson

Chief Strategy Officer & Founding Partner at MTM

Patrick Robertson has a diverse work experience spanning over several years. Patrick most recently served as the Chief Strategy Officer & Founding Partner at MTM, a strategic holding company that oversees global marketing communication companies and proprietary technologies. In this role, they led four agencies and over 150 employees across offices in New York City, London, Los Angeles, and Milan, focusing on delivering exceptional consumer experiences through technology-enabled creativity.

Prior to that, Patrick worked as the Director of Experience Strategy & Management at Annalect, where they managed the Experience Strategy & Management team. Annalect is a data-driven strategy company that provides consulting, data, analytics, and personalization expertise to Fortune 500 companies.

Before Annalect, Patrick served as the Vice President of Experience Strategy & Planning at RAPP NY, leading the Strategy team and collaborating with global and regional business management and creative teams to drive innovation and apply marketing best practices at the intersection of technology, media, and culture.

Patrick also co-founded Reunify, a company that simplified big-data leveraging for marketing and CRM operations. Patrick guided algorithm development, devised client-specific strategies, managed relationships with clients and partners, and contributed to several provisional patents on analytical techniques and business processes.

Additionally, Patrick held roles at Digitas as a Senior Associate in Marketing, DiMassimo Goldstein as a Brand Manager, Virgin Atlantic Airways in Resource Planning, and Smith Robertson, LLP as an Office Assistant.

Patrick Robertson has a B.A. degree in Marketing from the Texas McCombs School of Business. In 2016, they attended Babson College (Omnicom University) for the Advanced Management Program.

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Timeline

  • Chief Strategy Officer & Founding Partner

    January, 2018 - present