From the very beginning the company was oriented to the market of distribution of technically complicated computer products. As a model of business a company chose VAD (value added distribution). The company follows the principle of «pure distribution», i.e. practically does not carry out direct sales, but operates through a dealer network.
From 2001 a company went out to the market of services. A training center was organized at first, foremost for training of employees from 2nd tier dealers as well as their corporate customers – aimed to technologies and solutions represented by MUK. Then, at the beginning of 2003, an engineering center was created dealing with warranty service of customers as well as with engineering support of their projects.

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