Oliver Crowhurst is an accomplished professional in the decorative ink technologies sector, currently serving as the Director of Decorative Inks at MCC Label since November 2020. Prior roles include Principal and Consultant at Novadec Technologies LLC, where Oliver was dedicated to expanding the market for special effect ink-based decoration, and Innovator in Decorative Ink Technologies with a focus on industry advancements. Oliver has a strong background in technology and innovation from positions at Lux Global Label and National Label Company, where responsibilities included the development of cutting-edge ink products and special effects for labels. Earlier experiences at ECKART America involved business development and technical leadership, facilitating growth through innovative applications in the graphic arts sector. Oliver Crowhurst holds educational credentials from London South Bank University and the London College of Communication.
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