Erick Herrera

Erick Herrera is an accomplished marketing professional with extensive experience in diverse sectors, including agriculture, healthcare, and consumer products. Currently serving as Marketing Manager at MultiMoney since February 2017, Erick has previously held significant positions such as Marketing Coordinator at Anacafé Guatemala, responsible for marketing and communication strategies for the National Coffee Association, and Corporate Marketing Manager at Señoriales Corporación de Servicio, overseeing marketing initiatives and service quality for the company. Additional experience includes category management for non-carbonated beverages at ALIMENTOS IDEAL, S.A., administrative and marketing management at Hospital Universitario Esperanza, and corporate marketing leadership at Grupo Hospitalario Guatemala MEDAX. Erick holds a Master’s degree in Strategic Communication and Institutional Image from Universidad Rafael Landívar, an MBA in Marketing from INCAE Business School, and a degree in Agribusiness Management from EAP Zamorano.