Karthika Gopal possesses extensive experience in marketing operations and market research, having held leadership roles at prominent companies such as Freshworks Inc. and Multiplier. At Freshworks from January 2016 to October 2020, Karthika built and scaled the Outbound Engine, growing the team from zero to twenty members and driving key initiatives in lead generation. Following that, Karthika served as a Market Research Executive and Marketing Operations Manager from April 2022 to October 2024, leading a 13-member team in executing marketing activities and collaborating with various departments to enhance operational efficiency. Currently, as Senior Manager of Marketing Operations at Multiplier since November 2024, Karthika focuses on optimizing marketing processes, automating workflows, and improving sales-marketing alignment. Karthika's educational background includes an MBA from VELS University.
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