Ro Dan

Ro Dan is a seasoned performance marketer with a strong background in digital marketing and data analysis. Currently employed at MUSINSA since December 2021, Ro Dan develops media strategies targeting audience demographics, optimizing marketing efforts for maximum ROI and brand awareness using tools like Google Analytics and AppsFlyer. Previously, Ro Dan worked at Cafe24 from September 2017 to December 2021, where responsibilities included enhancing e-commerce client visibility and conducting global market surveys. Experience also includes a role as a Research Assistant at Kantar and internships with the Korea Development Institute and KOICA, focusing on economic research and capacity development. Ro Dan holds a Bachelor's degree in English Literature from Hankuk University of Foreign Studies, obtained in 2016.