Anna Peng, PhD, is a seasoned data scientist with extensive experience in various sectors. Currently serving as a Senior Data Scientist at MVF, Anna tackles complex optimization and scoring challenges using machine learning. Previously, Anna was a Senior Data Scientist at ITV, where leadership in designing propensity and KPI forecast models for ITVX was key. Anna's background also includes roles such as a Full-stack Data Scientist at Flawless Money Ltd. and a Data Scientist at Nesta, focusing on compliance and innovation projects. With a doctoral degree from Birkbeck, University of London, and a strong foundation in computational cognitive science, Anna has contributed to academia as a researcher and lecturer while also gaining experience in industries such as public relations, marketing, and interior design.
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