Fares Ksebati

Fares Ksebati is the CEO and Co-Founder of MySwimPro. Fares is a serial entrepreneur and has a wide range of experience in marketing and social media. Fares first started their career as a Marketing Manager at Spirit Shop Inc, where they were responsible for developing brand strategy, social media, promotions, blogging, and email marketing. Fares then became a Fellow at Challenge Detroit, where they led all around marketing efforts and produced digital media assets through blogging, video, and photography. Fares also moderated monthly TweetChats with a reach over 1 million accounts and over 4 million impressions. In their current role as CEO at MySwimPro, they are responsible for the overall vision and strategy of the company. Under their leadership, MySwimPro has become the #1 swimming app in the world with millions of users in over 200 countries.

Fares Ksebati is a marketing major and economics minor from Wayne State University. Fares also has an Executive Education Certificate from the Google CMO Academy at Columbia University in the City of New York. In addition, they are certified by USA Triathlon as a Certified Triathlon Coach, by LinkedIn as a Body Language for Leaders, Growth Hacking Fundamentals, Managing Online Communities, and Influencer Marketing Fundamentals Specialist, by Coursera as a Design Thinking for Business Innovation (Darden) and New Venture Finance: Startup Funding for Entrepreneurs, by Udemy as a The Lean Startup Stanford E-Corner by Eric Ries, and by U.S. Masters Swimming as a Certified Swim Coach. Finally, they have a Mobile App Analytics Fundamentals certification from Google.

Some direct reports include Nick Newell - VP, Engineering, Taylor Holmes - Senior Global Marketing Manager, and Steve Dalal - Product Manager.