Michael Downing

SVP Business Strategy at Mythic

Michael Downing has a diverse range of work experience spanning multiple industries. Michael is currently the SVP Business Strategy at Mythic, a position they started in April 2022. Prior to this, they founded and worked as the Principal Consultant at MiDo Consulting since October 2019, where they provided white label consulting services for Ad Agencies, focusing on marketing capabilities transformation, account-based marketing, and marketing analytics.

Before MiDo Consulting, Michael worked at EY as an Alliance Marketing Manager from February 2021 to April 2022. In this role, they established go-to-market strategies for cybersecurity, enterprise planning, process automation, and supply chain services. Michael also developed GTM strategies for SaaS alliances, resulting in immediate impacts on the sales funnel.

From October 2016 to December 2019, Michael held the position of VP - Small Business Marketing & Sales at Windstream Enterprise. In this role, they reorganized and managed the small business marketing and sales functions, delivering marketing and sales support for various technology solutions. Michael developed processes to reduce churn and implemented strategies for long-term business growth.

Before Windstream Enterprise, Michael worked at Bank of America in two different roles. From October 2010 to October 2016, they served as the SVP - Small Business Strategic Alliance Development, where they established distribution processes and managed third-party vendor relationships. Additionally, they were the SVP - Mortgage & Home Equity Marketing Strategy and Analytics from May 2002 to October 2010, responsible for product marketing campaigns and overseeing marketing defect solutions.

Michael also has experience as a Founder and Master Woodworker at MiDo Creations, LLC, where they managed all aspects of a small woodworking sales and manufacturing business from January 2000 to December 2006. Furthermore, they worked as a Statistical Analyst at Royal & SunAlliance from July 1998 to May 2002, handling annual statement reporting and analyzing reinsurance contracts.

Lastly, Michael founded and operated MiDo Design, LLC, an IT consulting firm, from January 1995 to December 1998. In this role, they assisted businesses in establishing an online presence, IT infrastructure, networking, and application development.

Throughout their career, Michael Downing has demonstrated expertise in various areas such as marketing strategy, business development, analytics, and consulting.

Michael Downing has a Bachelor of Arts degree in Economics from the University of North Carolina at Charlotte. Additionally, they obtained a Six Sigma Green Belt certification in October 2005.

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