Michael Rucker

Michael Rucker, Ph.D., is currently a Digital Strategist at Upcraft Labs and an author at Simon & Schuster, where they wrote "The Fun Habit." They previously served as the Chief Digital Officer at Active Wellness and held various leadership roles in marketing and technology, including Director of Marketing at HAPPYneuron and Chief Operating Officer at Zugara, Inc., which they co-founded. With a passion for systems and business growth, Michael is dedicated to building a high-trust digital consultancy in North Carolina. Additionally, they have contributed as an advisor to HealthXL and serve on the Advisory Board of Myzone®.