Naheed Supermarket was formed in the 1970's as a small grocer's outlet in Bahadurabad by a man named Abrar. Slowly and gradually the store gained goodwill and it became popular amongst the residents in the Bahadurabad area.

Soon after, the shop became congested and it was inconvenient for the customers to shop freely due to limited shopping space. The management was of the view that they were in danger of losing customers due to the congestion in the stores in peak shopping periods.

Abrar and his son decided to open a new and larger outlet at Siraj ud Daula Road which would make shopping convenient and satisfactory. They decided to open the outlet near Bahadurabad because the owners did not want to lose their existing customer base. The store was converted into a super market as they opened an outlet with 3 floors, reasonable parking space and shopping area. 

In 2018, Naheed started its first eCommerce venture - naheed.pk.
In 2023, Naheed Super Market and Naheed.pk were merged under single 'Naheed' brand.
In 2024, Naheed opened its second retail outlet in Malir Cantt Karachi.

E-Commerce

Grocery

Retail

Naheed

This department oversees and manages online sales operations and ensures a seamless customer experience in the digital marketplace.

E-Commerce Operations

This department is responsible for designing, coding, and maintaining software applications.

Software Development

This department focuses on the planning and execution of marketing strategies to enhance brand visibility and drive customer engagement.

Marketing Operations

This department manages customer inquiries and ensures satisfaction through effective service delivery.

Customer Support

This department oversees the development, management, and optimization of product categories to enhance market performance.

Product Management

This department is responsible for ensuring the quality and reliability of software products through testing and validation processes.

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Other teams

Software Development

Marketing Operations

Customer Support

Product Management

Quality Assurance