Marcy Larson is a data-driven strategist and compassionate leader with extensive experience in strategic marketing and communications across various sectors, including not-for-profit, tourism, and consumer products. Marcy held the position of Vice President of Marketing and Business Development at the Illinois Holocaust Museum & Education Center from 2017 to 2022, where they achieved remarkable growth in revenue and audience engagement. Currently, Marcy serves as the Director of Marketing and Development at NAMI and as the Principal at Market Impact Strategic Consulting, providing innovative insights and strategies for diverse clients. Marcy holds an MBA in Marketing from UNC Kenan-Flagler Business School and a BA in English from Colgate University.
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