Bernardo Parente

Bernardo Parente is currently serving as the Content & Media Manager at NAOS, overseeing brand communication for Bioderma, Institut Esthederm, and Etat Pur since February 2024. Prior to this role, Bernardo worked as a Strategy Specialist at GroupM from May 2023 to February 2024, where media strategies were developed to align with client goals using market insights and data analysis. Bernardo also held the position of Digital Strategist at NOSSA™ from March 2021 to May 2023, focusing on digital marketing strategies and brand positioning. Earlier experience includes consulting roles at Deloitte from February 2019 to March 2021, providing strategic insights for business process optimization, and an analyst position at Banco BPI, where market trend analysis was conducted. Bernardo's career began with an internship in the Human Resources Department at Fidelidade in 2017. Bernardo holds a Bachelor's degree in Administração e Gestão de Empresas from Católica Lisbon School of Business and Economics and participated in an exchange program at UQAM in Management in 2017.