National Athletic Trainers' Association
LaNell Armour is an accomplished professional with extensive experience in marketing and public relations within the arts and entertainment sectors. Currently serving as the Director of Marketing and Public Relations for the National Athletic Trainers' Association since March 2022, LaNell previously held key positions at Digital Publishing Inc. as Director of Marketing/Public Relations, where innovative content was developed for the "Masterclass Music" subscription service, and at The Agency at Brown Books as Public Relations Director, focusing on media relations and team management. Additionally, LaNell's background includes roles as Director at Galenfeha, Inc., Executive Director for the Dallas Chamber Music Society, Public Relations Manager for the Chicago Symphony Orchestra, and Media Manager for the Ravinia Festival. LaNell holds a Bachelor of Arts in Music from the University of Tennessee.
National Athletic Trainers' Association
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The National Athletic Trainers’ Association (NATA) is the professional membership association for certified athletic trainers and others who support the athletic training profession. Founded in 1950, the NATA has grown to more than 45,000 members worldwide today. The majority of certified athletic trainers choose to be members of NATA to support their profession and to receive a broad array of membership benefits. By joining forces as a group, NATA members can accomplish more for the athletic training profession than they can individually. The NATA national office currently has more than 40 full-time staff members who work to support NATA’s mission.