Hongbin Yang

Hongbin Yang is an accomplished professional with extensive experience in project management and client success within the digital advertising and finance sectors. Currently serving as the TikTok-Shop Project Owner and Media-buy Optimization Line Manager at Nativex since June 2021, Hongbin previously held positions at Bytedance as TikTok Ads - CST and at Mobvista as Client Success Manager. Early career experiences include internships at 國泰君安证券 as an Equity Research Analyst and HAITONG Securities Co., Ltd. as a Fixed Income Trading Assistant, along with roles at various financial institutions and investment firms. Hongbin holds a Master of Science in Business (Finance & Accounting) from the University of Warwick, alongside a Bachelor of Arts in International Business Economics from The University of Nottingham Ningbo China.