Via Zhang

Via Zhang is an experienced business development professional currently serving as the Director of Business Development at Nativex since April 2023. Prior to this role, Via held the position of Senior BD & UA Manager at 虎牙 from September 2019 to April 2023, where significant achievements included a remarkable 17 times volume growth in ASA media buying. Earlier career experience includes a role as Business Director at Echovalue, where Via established and managed teams, and as Operation Manager at Mobvista, focusing on user acquisition in various regions. Via Zhang holds a Bachelor's degree in English Translation and Interpreting from Sun Yat-sen University.