Inés Cruz is a seasoned Category Manager and Trade Marketing Manager with over 10 years of experience, specializing in the FMCG, retail, and fashion markets. Bilingual in English with additional proficiency in French, Inés has demonstrated a strong analytical mindset and strategic vision across various roles, including positions at Kellogg Company and Grupo Osborne. They have also contributed to international ventures and franchises, and served as an invited speaker at the Madrid School of Marketing. Inés's education includes multiple degrees in business and marketing from notable institutions, reflecting their commitment to professional development in the field. Currently, they hold the position of Trade Marketing Manager at Scotta 1985.
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