NBA
Alyssa May is an experienced media partnerships professional currently serving as Vice President, Media Partnerships Commercial Lead at the National Basketball Association (NBA), a position held since July 2015. In this role, Alyssa oversees the monetization strategy and sales relationships with various media partners, driving revenue across the media ecosystem. Previous roles at the NBA include Associate Vice President and Senior Director, where responsibilities included spearheading integrated media opportunities and managing relationships with marketing partners. Prior to joining the NBA, Alyssa worked at Zenith Media as an Account Executive, focusing on sponsorship strategies for notable clients like Verizon and GoPro, and started a career in investor services at Brown Brothers Harriman. Alyssa holds a Bachelor of Arts in Economics from the College of the Holy Cross.
This person is not in any teams
This person is not in any offices
NBA
276 followers
The NBA is a global sports and media business built around three professional sports leagues: the National Basketball Association, the Women’s National Basketball Association and the NBA G League. The league has established a major international presence with games and programming in 215 countries and territories in 49 languages, and NBA merchandise for sale in more than 125,000 stores in 100 countries on 6 continents. NBA rosters at the start of the 2016-17 season featured a record 113 international players from 41 countries and territories. NBA Digital’s assets include NBA TV, NBA.com, NBA App and NBA LEAGUE PASS. The NBA has created one of the largest social media communities in the world, with more than 1.3 billion likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.