NBA
Ira Reiss serves as the Vice President of Financial Planning and Analysis at the National Basketball Association (NBA) since August 2015, overseeing budget management and financial analysis. Previously, Ira held the position of Vice President at Nasdaq, where responsibilities included managing initial public offerings and strategic investments. As Senior Vice President of Finance at Thumbplay, Ira managed financial operations for a $120 million ringtone business and supported an $18 million financing round. At Columbia House, Ira established and managed an annual budget of $300 million as Finance Director. Ira also served as Finance Director at Juno Online Services, focusing on profitability and growth for an ISP product, and began a career at Deloitte & Touche as a Senior Accountant. Educational qualifications include an MBA from Columbia Business School and a Bachelor's degree in Accounting from the University at Albany.
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NBA
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The NBA is a global sports and media business built around three professional sports leagues: the National Basketball Association, the Women’s National Basketball Association and the NBA G League. The league has established a major international presence with games and programming in 215 countries and territories in 49 languages, and NBA merchandise for sale in more than 125,000 stores in 100 countries on 6 continents. NBA rosters at the start of the 2016-17 season featured a record 113 international players from 41 countries and territories. NBA Digital’s assets include NBA TV, NBA.com, NBA App and NBA LEAGUE PASS. The NBA has created one of the largest social media communities in the world, with more than 1.3 billion likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.