LW

Leo Wing

Senior Manager, DTC Strategy & Analysis

Leo Wing has extensive experience in strategy and analysis roles, currently serving as Senior Manager for Direct-to-Consumer (DTC) Strategy & Analysis at the National Basketball Association (NBA) since December 2024, focusing on growth strategy and forecasting for the NBA's global DTC business. Previous positions include Manager of DTC Strategy & Analysis at the NBA from May 2022 to December 2024, and an Associate at L.E.K. Consulting from July 2019 to June 2021. Leo also held internships at CDI Global M&A, Capital One, and TechSoup, among others, while contributing as a Research Assistant at Northwestern University and serving as an Analyst at Navitas Capital. Academic credentials include a Bachelor of Arts from Northwestern University and participation in the Yale Young Global Scholars program.

Location

New York, United States

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