Adam Luis

Adam Luis is a media analytics professional currently serving as the Research Director at WNBC, where they provide data-driven strategic recommendations and analyze cross-platform audience data. Previously, Adam worked at NBCUniversal Media, LLC, contributing their expertise in media analytics and managing relationships with media research vendors. They have held positions at CoxReps as Director of TV Analytics and had an early career as a Disc Jockey and Music Director at the State University of New York College at Oswego. Adam holds a Bachelor’s Degree in Mass Communication/Media Studies from the same institution, where they developed their foundational skills in media research and analysis.