Amy Petersen

Amy Petersen currently serves as the Vice President of Client Partnerships at NBCUniversal, a position held since November 2021. Prior to this role, Amy was the Group Director of Client Advice & Management at Initiative, where responsibilities included overseeing media planning for Amazon Prime Video across global territories. Amy's extensive experience also includes serving as Group Media Director and Media Director for Toyota Global at Saatchi & Saatchi, managing global media campaigns across over 25 markets and leading initiatives tied to the Olympics and Paralympics. Additional roles include freelance media consultancy positions at Team One, OMD, and PHD, and media supervision positions at Foote, Cone & Belding and Team One, beginning in 1992. Amy holds a Bachelor of Arts in Communication and Media Studies from Loyola Marymount University and completed the Executive Program at the University of Southern California.