Bethani Boas

Bethani Boas is currently a Marketing Technology & Solutions Manager at NBCUniversal Media, LLC, where they act as a liaison between business users and technology teams to enhance TV marketing campaigns and asset management. Bethani has held various roles in the Salesforce ecosystem, including Business Analyst and Sr. Salesforce Analyst, where they contributed to Salesforce enhancements, user training, and change management. They previously received the Most Valuable Performer Award at Dignified Transition Solutions, LLC, and have actively engaged in training and process improvements throughout their career. With a Bachelor’s Degree in Mathematical Sciences and a Spanish Minor from the University of California, Santa Barbara, Bethani is also a Salesforce Certified Advanced Administrator and a proud member of the Salesforce Community, continuously seeking to expand their skills, including learning Apex coding.