Bryan Fitzpatrick

Vice President, Marketing Analytics & BI at NBCUniversal

Bryan Fitzpatrick is a seasoned professional in marketing analytics and business intelligence, currently serving as Vice President of Marketing Analytics & BI at NBCUniversal since August 2013. With extensive experience in digital analytics, Bryan has led initiatives across various cable networks, developed advanced analytical models, and collaborated closely with executive leadership to shape digital business strategy. Previous roles include Vice President, Digital Analytics at NBCUniversal, where Bryan oversaw digital data analytics and created automated business intelligence dashboards, and Director of Digital Research at Zenith Media, focusing on digital measurement and reporting. Bryan's early career included significant contributions to marketing research and consumer insights at companies such as Meebo, Nokia, and Zenith Media. Bryan holds a Bachelor's degree in Communication and Media Studies from the University at Buffalo and is currently pursuing studies in Marketing Principles at New York University.

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