Dave Kaplan

Dave Kaplan serves as the Executive Vice President of Content Analytics at NBCUniversal since March 2011, leading analytics for the Media Group and overseeing content performance, measurement strategy, and decision-making across various TV and streaming brands. Kaplan held multiple senior vice president roles at NBCUniversal, focusing on cross-platform insights, strategic insights, and research across multiple networks including Bravo and E! Kaplan began his career at IAG Research and Nielsen, where Dave managed advertising effectiveness solutions, and contributed to research and product development. Kaplan holds a Bachelor of Arts degree in Psychology from Cornell University.