Federico Sapienza is currently the Director of Franchise, Retail & Marketing for Italy and Iberia at NBCUniversal, where they leverage over eight years of experience in marketing, communication, and retail. Previously, Federico served as Head of Marketing and Retail for Italy, as well as in various leadership roles across NBCUniversal and The Walt Disney Company. They hold a degree in Business Administration and Economics from Bocconi University and a Bachelor of Business Administration from WU Wien. Dedicated to transforming market insights into actionable strategies, Federico thrives on collaborative efforts that enhance brand presence and consumer engagement.
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