Shannon Saper

Shannon Saper serves as Vice President of Trade Marketing at NBCUniversal Media, LLC since April 2021, with a strong background in marketing and events management. Prior to this role, Shannon was Head of Events & Trade Marketing at IBM, where management of global marketing campaigns and industry partnerships was key. Shannon's career further includes a position as Director of Events & Trade Marketing at The Weather Channel, focusing on event marketing strategies and budget management. Earlier experience at NBCUniversal includes various senior roles in corporate events, demonstrating expertise in logistics, strategy, and team management across high-profile events, including the Olympic Games. Shannon holds a Bachelor of Science in Business Administration with a focus on Marketing from Drexel University's LeBow College of Business.