Sofie Franzén

Kundansvarig / Key Account Manager at NE

Sofie Franzén has a diverse work experience spanning various industries. Sofie is currently a Kundansvarig / Key Account Manager at NE Nationalencyklopedin AB, where they have been responsible for the municipalities in Småland and Blekinge since June 2022. Sofie has over 10 years of experience in digitalization and project management in both the public and private sectors, with budget responsibilities for the marketing area.

Prior to their current role, Sofie held the position of Head of CX at Royal Design Group Holding AB from August 2019 to July 2022. In this role, they led and developed the company's customer service department and handled complaint management. Sofie had full responsibility for maintaining budgets and forecasts across all markets and oversaw 30 employees, including 3 direct reporting managers.

Before joining Royal Design Group Holding AB, Sofie worked at Bonnier AB as an Account Manager B2B from August 2016 to July 2019. Sofie'sresponsibilities included project management for municipalities and corporations in the digital process, as well as overall customer responsibility for 40 municipalities and corporations. Sofie played a role in the launch of Bonnier Education (Clio Online) in Sweden and was in charge of Bonnier Education's office in southeastern Sweden.

From April 2013 to June 2016, Sofie worked at EF Education First, a global language education company. Sofie initially started as a Jr. Product Manager, where their responsibilities included product management, sales, marketing, and customer service. Sofie later took on the role of Marketing and Sales Coordinator. During their time at EF Education First, they achieved notable success as a top seller and project manager.

Sofie's earlier work experience includes working as a Receptionist and spinning instructor at Friskis&Svettis Stockholm from August 2010 to October 2014, and as an Au-Pair at AU-PAIR WORLD AGENCY from June 2011 to June 2012. Sofie also served as a Crew Service Manager at McDonald's from May 2008 to July 2010.

Overall, Sofie Franzén has a wide range of experience in various roles, including key account management, customer service, project management, and sales.

Sofie Franzén completed their education in various institutions. Sofie attended Vittragymnasiet Södermalm from 2008 to 2011, where they completed the social science program with a focus on language and history. In 2012, Sofie enrolled at IHM Business School and studied Business Management, Marketing, and Sales until 2014. During this time, they also briefly attended Stockholm University in 2013. In addition to their academic pursuits, Sofie completed leadership training at Friskis & Svettis, becoming a licensed leader. Sofie also obtained a license as a hockey referee from the Svenska ishockeyförbundet in 2007.

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