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Lane Fields

Franchise Development Marketing Manager at Neighborly

Lane Fields has a diverse work experience spanning various industries and roles. Most recently, Lane worked as a Franchise Development Marketing Manager at Neighborly® since May 2021. Prior to that, Lane served as a Regional Marketing Director at Papa John's International from October 2019 to December 2020, where they led market planning, collaborated on promotions and strategies, and analyzed sales trends. Before that, Lane held the position of Executive Director at The Little Theatre of Winston Salem from March 2018 to October 2019, overseeing programming and development efforts. From March 2014 to February 2018, Lane worked at Krispy Kreme as the Director of LRM and Field Marketing, where they led a field marketing team, managed contracts, and oversaw marketing communication. Prior to that, Lane had a long tenure at Sonic Drive-In starting from October 1999, where they held various roles such as Sr. Manager - Brand Marketing, Local Store Marketing Manager, and Breakfast Brand Manager, among others. Lane's earlier experience includes owning and managing Nightmare Creations - Little Shoppe of Games, a retail store dedicated to board games and collectibles, and working as an Account Executive at Third Degree Advertising, providing marketing support and conducting research for clients in various fields.

Lane Fields attended Oklahoma Christian University from 1988 to 1993, where they obtained a Bachelor of Arts degree in Music. In addition, they acquired a certification as a ServSafe Food Protection Manager Instructor from the institution, ServSafe Food Protection Manager Instructor, in March 2021.

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Timeline

  • Franchise Development Marketing Manager

    May, 2021 - present